By
targeting your needs, Adds Together
offers a complete Internet Business Solution.
We
tailor solutions for our clients depending on the purpose of their site.
What
is a Web site?
A web site
is a collection of information kept on the Internet and viewed using software
called a 'browser' (supplied with most computer operating systems).
Web sites
can be static (contents are fixed and updated by developers), dynamic
(contents are stored in a database and updated by your staff) or a combination
of both.
You can
host your own web site or you can outsource site hosting to another group.
Unless you have the resources to install & maintain a good connection to
the Internet and large computers, it is usually best to outsource your web
hosting. We can help you with any or all of your requirements.
Web sites
can be found using Internet search engines, a form of Yellow Pages, where
people can enter words and/or phases then be shown all web sites that match
their search. Companies and individuals have web sites for a variety of
reasons, including:
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Providing marketing and
advertising information to the general public.
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Allowing clients to
obtain information and services specific to the company's operations.
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Selling products
and /
or services.
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Reducing the paper
brochures required, by brochures on line.
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Why
do I Need a Web site?
As more and more people
have access to the Internet, they are using it to find companies, research
purchase options, answer questions and even to purchase goods and services.
Additionally, many people are expecting to be able to contact companies via
e-mail, obtain information at all hours and get responses within hours instead
of days or weeks.
Having a web site is
like having an advertisement in the yellow pages on a global scale. It can
significantly increase sales leads and assist in opening new markets on an
international basis.
Some companies use a
web site as a form of marketing, others as a salesman. Your web site could
be used to supply information and or updates to your clients thereby
significantly reducing the workload if they are manually answering calls and
sending out information, etc.
If you do not have a web
site, you could be missing those customers who are using the Internet to
research options and make purchasing decisions from their findings. An initial
web presence can be provided without a significant investment of time or money,
allowing you to begin evaluating the opportunities the Internet can provide.
The old adage "if you
don't have a sign, it's a sign you are going out of business" also applies
to a web site, if you don't have a web presence are you serious about your
business in this day and age.
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Choosing
Your Domain Name!
Think
about your Domain Name Carefully
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When
setting up your web site, you will need to select a "domain
name." This is
the on-line address that people can use to find you (eg:
addstogether.com.au, ibm.com.au, yahoo.com etc). It is recommended that,
if possible, you select a domain name that matches your company name (or
the service being provided) as closely as possible.
Within Australia,
the majority of domain names are broken into commercial (.com.au), network
(.net.au), not-for-profit organisations (.org.au) and educational
institutions (.edu.au). To obtain one of these domains, you will need to
meet the requirements (commercial vs not-for-profit) and also ensure that
the domain name matches your company/ business/ organisation name.
If the Australian
domain criteria are too restrictive, you can obtain an international
domain (.com, .org, .edu, etc). There are no special requirements for
these domains - if you can pay then you can have it (unless someone has
beaten you to it, of course).
Adds Together
will work with you to prepare a list of possible domain names your web
site can use. We will then work through the list until we find one that
has not yet been used, at which point we will register it for you.
Think
carefully before Domain Name Registration because its yours for at least a
year!
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Web sites vary in complexity and purpose.
At
Adds
Together we offer a range of affordable internet services
that enable any business, regardless of size, to gain a professional web
presence.
Web
Presence or Business Card usually a home page detailing
the companies activities and a contact page
The Brochure Site
Includes all of the information included in a "Business Card"
Internet web site plus several pages of information similar to that
contained on a company's advertising literature or brochure. Tends to be
more static than dynamic with updates every now and then.
The
Inventory Listing Site
It's an easy, effective and economical way of listing available
inventory, offerings, etc. Often used by retailers and dealers of all
types, examples include catalogue sales organisations, tour groups,
classified advertising, etc. Tends to be quite dynamic and thus requires
constant changes & updates.
Custom Sites
Customer focused & developed. The Web Site is tailored to suit your
business requirements and budget.
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